Social Media and Marketing

May 31, 2010. Marketing, Webmaster Talk. No Comments.

… plays a very very important role in today’s world.

I have been using facebook since a long time and out of curiosity i had also created fan pages for my sites. But i never paid much attention to it, till a few weeks ago when i came across so many articles and posts related to facebook pages. So i decided to start fresh and use the facebook fan page to market the site. Infact i went ahead, created ads also with daily budget of xx$ ( they have the option of paying in INR also), but i was so eager to get it going, i just went ahead with the USD currency. So far the page is doing good.. every monday i get an update on my cell and my email, about the dollars being spent for the week. Well most of the ad spend is recovered through the contest entry fees and i am happy with the reach of this social media.

When it comes to marketing, i think the best(not sure.. maybe the most popular) online marketing medium is Google Adwords. So one night while checking out my web statistics and with a few adwords coupon code in hand, i planned to run a few ad campaigns on Google too. Was browsing the web for Google Adwords guide and landed on this famous ebook of Perry Marshall and without thinking twice, i went ahead and purchased the ebook. So far i have not yet opened the ebook to read the contents :) .. i am an impulsive buyer. I did read a few pages of other ebooks he gives with this purchase and was reading about the BIG DIFFERENCE BETWEEN CONTENT WRITERS and COPYWRITERS.

To update about my Shaadi.com reward points, yes i did get my cheque from them, 2 weeks after the courier was sent to me, in the 3rd week of May. When i enquired, why the courier was taking so long to reach me, i was told that the area where i reside is beyond their limits… i was wondering.. which courier service they are using as i stay very near to this famous german bakery(it became more famous after the recent bomb blast) in pune.

On the personal front, well i have been just busy putting on more weight… :) so the official work and blogging has taken a back-seat.

Code corrupted. Insert fresh copy.

April 20, 2010. Technical Talks, Webmaster Talk. No Comments.

Today while approving the baby photos for the monthly contests on one of my sites, i saw this error message “Code corrupted. Insert fresh copy.” in the footer section of the page. I was under the impression that the CPG gallery files are corrupted and i need to replace the existing files. But after checking out the template file for a while, i came across the statcounter code which was missing the first 4-5 lines in the code. I got the code again from the statcounter site and replaced and everything started working fine.

So do remember, if you get such error as “Code corrupted. Insert fresh copy.”, just replace your statcounter code. BTW i love the statcounter people. The stats they provide is free and they give you so many stats right from the visitor activity,pageload activity, keyowrds, download activity to the exit link option. It gives you a complete statistics of your site users and visitors and if you study it closely, you can improve the traffic. So if you own a website, and you are looking for a good web statistics site, then visit stacounter.com and grab the code.

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Paypal Policy for Indians

February 7, 2010. Make Money, Webmaster Talk. 1 Comment.

.. why is it different from other countries?

On feb 4th, I was surprised to receive this email, which said,

Hello xxxxx,

Your payment of xxx.xx has been sent back to the sender of the payment.

We reversed this payment because we have stopped allowing personal payments to be sent to or from India.

If this was a payment for a purchase of goods or services, and not a personal payment, then you may contact the buyer and have him or her resend the payment as follows: (a) click the Send Money tab, (b) select “Goods,” and (c) provide a shipping address.

If this payment was a personal payment such as a gift, then we have requested that the sender find another payment method until we restore personal payments to and from India.

We are trying to resolve this issue as quickly as possible and we’re sorry for any inconvenience.

Thank you,
PayPal

I soon logged into my account and saw a negative balance. Two days back, i had transferred all my paypal balance to my credit card. I wanted to try this option even though i had to pay $5 for the transaction. Usually i just request for money transfer to my business account. This particular payment was from TLA, so I wrote an email to them also. So far no reply from them. I checked a few of the webmaster forums and it seems everyone was talking about the same issue.

I am sure paypal will solve the issue soon and all of us will get to see the money back in our accounts. Some people are saying, it was because of RBI’s policy to keep a tab on all the money transfer happening over the internet without any record and without any taxes being paid. The most surprising thing is that there is no notification from paypal also. However i feel it is more of a technical issue. I hope it is sorted out soon. Till then, just wait and watch.
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Earn $5000 in a day using Google Adsense

October 1, 2009. Make Money, Webmaster Talk. No Comments.

….i would love to!! what about you?
5000-google-adsense

You must be wondering how. Imagine earning 5K USD every single day :) There may be some, who are earning such good figures from Google Adsense, but i am sure, they are just few. I do earn a respectable figure from Google every month, but yes it does not reach to 5K in a month also. Well this screenshot was taken from a website which actually generates google earnings as per the income you want. It was surprising to know that people have created such websites and we have come across that website also :)

I get many emails from the new bloggers(especially mommy bloggers) about making money online. Well it is not easy, it is hard work and it takes time to see the results. For me, i had started few of my sites, just out of hobby when there was no Google Adsense, no Kontera , no TLA… when i had started the site just for the love of it and earnings followed later on. When i came to know about Google Adsense, i just created my account, took the code and put it just two places on the homepage and when there was no money coming in, i thought it was waste of space and removed it. Later i did some research, looked around the web, read articles, participated in discussions and then applied some of those techniques and that is when i saw the money coming in. And now each month the earnings are just increasing though i have not been able to give any time to see or do the optimization of my sites.

Online money making is one hot topic over the internet, and it will remain so for many more years to come ;)

TVIExpress - search trends

June 28, 2009. Make Money, Pyramid Schemes, Webmaster Talk. No Comments.

trends_logoGoogle Trends analyzes a portion of Google web searches to compute how many searches have been done for the terms you enter, relative to the total number of searches done on Google over time. We then show you a graph with the results – our Search Volume Index graph.

Located beneath the Search Volume Index graph is our News reference volume graph. This graph shows you the number of times your topic appeared in Google News stories. When Google Trends detects a spike in the volume of news stories for a particular search term, it labels the graph and displays the headline of an automatically selected Google News story written near the time of that spike. Currently, only English-language headlines are displayed, but we hope to support non-English headlines in the future.

Below the search and news volume graphs, Trends displays the top regions, cities, and languages in which people searched for the first search term you entered.

I was looking for search trends for some of my keywords, when I checked the trend for TVI Express. Well I did this search because after my post on TVIExpress, I am getting lots of visitors coming to my site through this keyword and I really wanted to have a look and check out what is the trend for this search term “TVIExpress“. (more…)

Measure your traffic with Quantcast

June 16, 2009. Marketing, Webmaster Talk. No Comments.

Quantcast is a new breed of audience service, focused on helping buyers and sellers quantify the real-time characteristics of digital media consumers against which they can activate addressable advertising solutions. Quantcast provides publishers, marketers and agencies unmatched capabilities to measure, organize, discover and transact based on directly-measured traffic and inferred audience data.

I came to know about Quantacast last year and that is when I got my site quantified. Today while browsing through some other site, I reached this site and thought of checking out my traffic stats. I know it has gone down as I see the revenue going down. Thanks to this recession, people are not spending on ads and hence we publishers are also not getting the income like before. I am sure, the trend will change soon.

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The Favorite Icon favicon.ico

March 24, 2009. Webmaster Talk. No Comments.

I was quite used to seeing the IE icon so far on the internet Explorer browser.And I never bothered to update my favicon.ico files. However, after using Google Chrome (my favorite browser), the favicons have been more prominent, those lovely small 16×16 icons showing in my bookmarks.

Yesterday I planned to create favicon for all my websites and found out that we really need to use this ICO (Windows Icon) Format plugin to be able to create favicon in Photoshop. So I went ahead and created all the icons and was happy with my self. Again for the newbies, if your icon does not show after uploading them, try pressing Ctrl+F5 and your icons will show.I am sure you can see one for this website too :)
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Komli Ad Network Review

February 9, 2009. Make Money, Webmaster Talk. 14 Comments.

Komli Ad Network

In one of my earlier posts, I had mentioned about trying out Komli and DGM, the indian ad networks. It has been been more than 3 weeks now, however I am not satisfied with the way Komli has been performing on my site.

I did research a lot and from most of the online review, I have read about Komli, they all say the same thing which is “Stay Away from Komli” . It is true that I did not dedicate my whole ad inventory to Komli, I was just checking out, but I would also like to mention that I did try putting their ads on the main pages, and the most popular pages. However the performance was very poor. Forget about clicks, but as they say, they pay based on CPM based impressions, but the CPM cost is also pathetic. Imagine getting 29 INR for 46K impressions.
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