SEO - To Improve CTR
We all love to see an improved CTR in our Adsense Reports and with an aim to increase the CTR, i planned to take out some time and revisit each of my sites and do a few tweaks here and there. Some of my sites have been just lying there without any content update or design changes for years. This baby names site of mine - just4babynames.com is one such site. It was once a very very popular site with a good number of visitors and a fair income from Google and and other small time link buyers. However with time, i had no time to look into them… so i stopped selling link spots and the google earnings also went into a downfall.. i never bothered.. as my overall income from all the sites was increasing.
After working on two other sites, i had a look at this particular site of mine, studied the statistics, checked out the popular pages on the site and the popular keywords which was bringing a few traffic. On the 14th of jan, i made a few changes, removed some old content, put some new content on the home page and a few tweaks of the ads and other links. And as usual, i just uploaded the new pages and forgot to check the result. Today, 8 eight days after when i checked the stats, i was surprised to see a sudden jump in the traffic of this site. See the image below
It was a good jump from around 50-54 uniques visitors to more than 400 unique visitors a day. For a moment, i was wondering if i had put this site on Google Adwords by mistake. I am running ads of another new site of mine on Google Adwords ( because i got a voucher worth 2500 INR.. and i had to use that). I checked the stats again and it was for real. The site is listed on page one of Yahoo for a very competitive keyword and it was Yahoo which was sending all the traffic to my site.
I am happy that my tweaks worked. I plan to give some time to all my sites and increase traffic, to increase the CTR which will further increase the earnings.
Wishing all of you a very Happy New Year and Happy Earnings! 
